Interim Digital Marketing Manager
Optimizing Your Entire Marketing Tech Stack
CyberEdge’s veteran digital marketing consultants average 10-15 years of security industry experience. They’re experts at managing and configuring all components of your marketing technology stack, including your customer relationship management (CRM) platform, marketing automation platform, social media management platform, SEO management platform, and more.
Our consultants are available to serve as your Interim Digital Marketing Manager for 20, 30, or 40 hours per week for a minimum of three months. Whether you’re struggling to find the right candidate for your permanent role, you need to backfill someone on maternity or medical leave, or you need to temporarily boost your digital marketing capacity, we’re here to help.
Common Responsibilities
- Manage and/or help optimize your company’s customer relationship management (CRM) platform (e.g., Salesforce, HubSpot, Zoho Corporation, SugarCRM)
- Manage the company’s marketing automation platform (e.g., HubSpot, Marketo, Eloqua, Pardot)
- Manage the company’s social media management platform (e.g., Hootsuite, Sprout Social, Loomly, Buffer, SocialPilot)
- Manage the company’s SEO management platform (e.g., Semrush, Moz Pro, Google Analytics, Google Search Console, Yoast)
- Coordinate with outside vendors on various lead-generation initiatives (e.g., content syndication, sponsored webinars, sponsored research, PPC advertising)
- Generate ongoing reports to gauge the return on investment (ROI) of lead generation and lead nurturing marketing initiatives
The CyberEdge Advantage
- 100% dedicated to serving IT security vendors
- Nothing to sign until you’ve interviewed and selected your consultant
- Minimum of 15 years of IT security industry marketing leadership experience
- Utility player who is not afraid to roll up his or her sleeves
- Affordable rates and flexible contract terms
