Single-vendor Webinars
The only managed webinar program built exclusively for cybersecurity marketing teams. You bring the speaker and the story. We deliver a targeted security audience, guaranteed leads, and the lowest CPLs in the industry.
- Targeted leads based on your ICP and TAL
- Lowest CPLs among major providers
- Consistently exceed registration targets
- 45% average live attendance
- Only provider with a 30% attendance guarantee
- Business-only email addresses
- Maximum of three leads per company
- No duplicate leads for a rolling 12 months
- Leads available in 75+ countries
Why CyberEdge for Your Cybersecurity Webinar
Most managed webinar providers serve dozens of industries. Cybersecurity is a line item in their media kit, not their focus. That matters more than you might think.
When your webinar provider also runs campaigns for HR software and supply chain platforms, your audience targeting gets diluted. The promotion lists are broad. The moderator doesn't know a SIEM from a SOAR. And the leads you get back look a lot like the leads you could have generated yourself.
CyberEdge works exclusively with cybersecurity marketing teams. Every campaign we run targets security professionals. Every webinar we moderate is about security. That specialization shows up in three places that directly affect your pipeline:
Targeting That Reflects How Security Teams Actually Buy
We reach cybersecurity professionals at organizations with 500+ employees, filtered by role, seniority, industry, company size, and region. These aren't recycled IT lists with a security tag appended. They're contacts sourced through cybersecurity-specific promotion channels built over more than a decade in this market.
Execution That Doesn't Waste Your Subject Matter Expert's Time
Whether your webinar is live or “simulive” (pre-recorded), we handle everything: registration page, promotion campaigns, reminder sequences, live moderation, Q&A facilitation, dry run prep, and post-event reporting. What typically takes your team 4-6 weeks of coordination becomes a single kick-off call.
Economics That Make the Business Case Easy
CyberEdge boasts the lowest CPLs among major webinar providers. We consistently exceed our 250 registrants target by 10% or more at no additional cost. Although we average 45% live attendance, we remain the only webinar provider with a 30% live attendance guarantee.
What You Get: The Full Campaign, End to End
CyberEdge webinars are fully managed demand generation campaigns. Here's what happens from contract to lead delivery.
Campaign Alignment
You define the webinar topic, positioning, lead volume goals, and delivery format, whether live or simulive. Together, we confirm your campaign’s key audience criteria, including industries, company size, job roles, seniority levels, and geographic regions. This upfront alignment ensures the program is built around the right message, audience, and delivery expectations from the start.
Registration & Promotion
We build and host the registration page, manage all promotion campaigns, and drive registrations from cybersecurity professionals who match your targeting criteria. Custom registration form questions are available to help your team qualify prospects before the event.
Speaker Prep & Dry Run
For live webinars, your presenter gets a full preparation session with our webinar host. We walk them through the platform, test audio/video quality, and run through the flow so there are no surprises on the day of your webinar.
For simulive webinars we can use your pre-recorded content, and help you do that. If your team wishes to run Q&A live, we will train them too.
Live Event
For live webinars, CyberEdge hosts the session, introduces your speaker, manages audience questions, facilitates Q&A, and keeps the conversation on track.
For simulive webinars, our webinar host precedes and follows your presentation with opening and closing remarks.
Lead Delivery & Reporting
Immediately after the event, you'll receive three items: the full list of qualified registrants and attendees with engagement data that identifies your strongest prospects; the webinar recording (MP4 file) to reuse in follow-up campaigns, nurture sequences, or on-demand distribution; and the Post-webinar Summary Report detailing key success metrics from your webinar.
Flexible by Design
Every cybersecurity vendor has different campaign goals. Some need U.S.-only targeting for a product launch. Others want global reach across EMEA and APAC for a thought leadership play. CyberEdge campaigns adapt to both.
Account-based Marketing
Got a Target Account List of 1,000+ companies? We are ABM specialists
Audience
Define industries, job roles, seniority, company size and decision-maker levels
Geography
Target specific countries, regions, or run hyper-targeted campaigns
Lead Volume
Minimum 250 qualified leads, with volume scaling based on campaign scope
Format
Live presentation or simulive (pre-recorded)
Session Type
Single speaker, expert panel, product demo, or research presentation
What You Can Expect
CyberEdge webinar campaigns are built around measurable commitments, not vague promises.
Every campaign guarantees a minimum of 250 qualified leads. CyberEdge consistently beats this target by 10% or more at no additional cost.
Targeting focuses on security professionals at 500+ employee organizations. Business email addresses only. No personal emails, no recycled contacts.
Our live attendance averages 45% live, and we remain the only webinar provider with a minimum 30% live attendance guarantee.
No duplicate leads within a 12-month period. Every contact your team receives is a new name in your pipeline.
The MP4 webinar recording is yours for future content syndication, or nurture campaigns. The post webinar summary report identifies high-interest prospects.
Clients
Frequently Asked Questions
These FAQs address the questions we hear most often from cybersecurity marketing teams evaluating managed webinar programs.
All CyberEdge webinars (and content syndication campaigns) are co-branded with our client’s logo and our Security Buzz logo. Security Buzz is our cybersecurity news website.
CyberEdge guarantees minimum lead volume. We always exceed our webinar registration targets by 10% or more – without fail. Of course, in the unprecedented event we fell short, you’d only pay for the leads we generated.
Yes, we award a $200 Amazon gift certificate to one lucky North America webinar registrant or a $200 USD equivalent Tango gift certificate to one lucky EMEA, APAC, or LATAM webinar registrant. Tango cards can be converted into the local currency of the recipient and exchanged for awards available in the recipient’s country.
You are encouraged to provide your webinar host a suppression list of people and/or companies you don’t want us to contact. These could be existing customers, active prospects, or competitors, for example. If you partner with CyberEdge for ongoing monthly or quarterly webinars, we guarantee that you won’t receive any repeat leads for a rolling 12-month period.
Timelines depend on targeting complexity, topic, and scheduling. Most campaigns launch within five weeks following campaign kick-off.
More than 80% of our customers prefer pre-recorded simulive webinars for multiple reasons. You can schedule speaker presentations whenever you’d like and it reduces risk in the event your speaker experiences technical difficulties. Also, if a demo goes wrong, you can re-record that segment until it’s right. But if you’re keen to host a live webinar, that’s great! We’re completely indifferent. We have a great article on this subject, complete with a question framework to help you decide the best course:
Once you approve the promotional email and registration landing page, we start recruiting immediately. Unfortunately, we can’t reschedule the webinar after that point. You’ll need to either find an alternative speaker or ask your original speaker to pre-record their presentation.
Absolutely! We won’t start recruiting until you’ve approved the laid-out email and landing page.
CyberEdge promotes through proprietary cybersecurity-specific channels built over more than a decade in this market, reaching security professionals across North America, EMEA, and other major technology markets.
Yes. We can generate leads in 75+ countries.
Technically, yes, but it’s a very bad idea. There is no webinar start time that will attract attendees from the U.S. west coast and central Europe. 8am in Los Angeles is 5pm in Paris. If you insist on combining North America and EMEA audiences, we wouldn’t be able to guarantee a minimum of 30% live attendance. Instead, we recommend conducting two separate webinars, rather than just one.
Immediately following the webinar, you’ll receive three things: (1) Registration report depicting everyone who registered and attended, what questions were asked, and how attendees responded to instant poll questions; (2) a two-page Post-webinar Summary Report that conveys key success metrics; and (3) the MP4 webinar recording, which is yours to do with as you please.
Definitely! The MP4 webinar recording is yours to repurpose for on-demand viewing, email campaigns, content syndication, or sales enablement.
For live webinars, our webinar host facilitates speaker introductions, facilitates Q&A, launches instant poll questions, awards a $200 gift certificate to one lucky winner, and provides closing remarks. For pre-recorded simulive webinar, they do the same with the exception of facilitating Q&A and instant poll questions. The webinar host pre-records introductory remarks and closing remarks, and glues your MP4 presentation in between.
Resources
Ready to Reach Cybersecurity Buyers Who Are Actually in Market?
CyberEdge webinars put your message in front of targeted security professionals, with guaranteed lead volume, strong live attendance, and the lowest CPLs among major webinar providers.