Interim Demand Generation Manager
Laser-focused on Generating and Nurturing Qualified Leads
CyberEdge’s demand generation consultants average 10-15 years of security industry experience. They’re experts at structuring and managing demand generation programs for security vendors to generate and nurture leads at all stages of the sales funnel.
Our consultants are available to serve as your Interim Demand Generation Manager for 20, 30, or 40 hours per week for a minimum of three months. Whether you’re struggling to find the right candidate for your permanent role, you need to backfill someone on maternity or medical leave, or you need to temporarily boost your demand generation capacity, we’re here to help.
Common Responsibilities
- Execute company’s demand generation campaigns, including email campaigns, content syndication campaigns, sponsored webinars, sponsored research reports, and more
- Interface with internal subject matter experts (SMEs) and outside writers to create long-form content (e.g., white papers, eBooks, research reports) to be used as campaign calls to action
- Work closely with the company’s digital marketing manager to generate reports to assess return on investment (ROI) of all demand generation campaigns
- Work with marketing leadership and/or marketing operations to establish a demand generation budget and to ensure campaigns align with that budget
The CyberEdge Advantage
- 100% dedicated to serving IT security vendors
- Nothing to sign until you’ve interviewed and selected your consultant
- Minimum of 15 years of IT security industry marketing leadership experience
- Utility player who is not afraid to roll up his or her sleeves
- Affordable rates and flexible contract terms
