The 7 Critical Elements You Can’t Live Without in B2B... Kim King / August 27, 2022 / Tips of the Trade Throughout your marketing career, you’ll work at any number of companies in different roles at varying levels – but they will all have one thing… Read More >
Mega Marketing Checklist Kim King / September 11, 2018 / Tips of the Trade Congratulations! You’ve been hired into a B2B marketing organization and now it’s your first day on the job. What do you do? Assess and take… Read More >
Artificial Intelligence for Technology Marketers – Part 6: Series Summary Kim King / April 23, 2018 / On Our Minds In the fifth post in our series, “Artificial Intelligence for Technology Marketers,” we looked at the potential of AI in marketing as it continues to… Read More >
Artificial Intelligence for Technology Marketers – Part 4: How to... Kim King / March 12, 2018 / On Our Minds In the third post in our series “Artificial Intelligence for Technology Marketers,” we looked at how AI is being used in B2B marketing. This post… Read More >
Artificial Intelligence for Technology Marketers – Part 3: How to... Kim King / February 27, 2018 / On Our Minds In the second post in our series “Artificial Intelligence for Technology Marketers,” we dove into AI’s specific marketing use cases, particularly as they relate to… Read More >
Artificial Intelligence for Technology Marketers – Part 2: Specific Use... Kim King / February 13, 2018 / On Our Minds In the first post in our series “Artificial Intelligence for Technology Marketers,” we introduced the concept of artificial intelligence. This second post delves into AI’s… Read More >
Artificial Intelligence for Technology Marketers – Part 1: What is... Kim King / January 30, 2018 / On Our Minds With the relatively recent application of technology to marketing comes the rapid rise of artificial intelligence. But what is it exactly and how can it… Read More >
