Competitive Analysis

Competitive Intelligence
Aggregate competitive intelligence into a feature comparison matrix (FCM) to ensure accurate sales tools and training

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Competitor Battlecards
Generate two-page competitor battlecards to help train your salesforce on how to win competitive deals

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Competitive White Papers
Educate your prospects on your competitive advantages over one or more competitors in a detailed white paper

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The CyberEdge Advantage

  • 100% dedicated to serving IT security vendors
  • Completely accurate, unbiased competitive intelligence
  • Fully customized competitor battlecards that align with your preferences
  • Comprehensive competitive analysis service offerings
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Webinar Replay: Five Ways to Improve Your Company's Competitive Analysis Program

Maintaining a healthy competitive analysis program is critical to your company's success. Join competitive analysis expert and author, Steve Piper, as he shares five ways to improve your company's competitive analysis program.

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“I’ve worked with CyberEdge since it was founded. Over the years, I’ve relied on CyberEdge for custom books and eBooks, white papers, competitive analysis, custom research, and messaging development. I’ve never encountered a marketing firm with so much expertise. CyberEdge is more than a vendor to me – they’re a strategic marketing partner.”
John Vecchi
Veteran Cybersecurity CMO

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