Double-touch Leads
Generate Warmer Leads with Two Content Assets
Downloading one content asset on a particular topic is not necessarily a buying signal. Downloading two content assets often is.
Skip down a few rungs of your leads funnel by generating marketing-qualified leads. These leads are the “right people” at the “right companies” downloading two content assets from two targeted email campaigns conducted a few days or a few weeks apart.
Unlike top-of-funnel leads, these leads are highly recommended to be contacted by your SDRs or BDRs. In fact, route these leads to them as quickly as possible!
Industry-standard Campaign Attributes
All CyberEdge content syndication campaigns align with industry-standard defaults, including:
- 100% opt-in and regulatory compliant
- Maximum of three leads per company
- Business email addresses only
- Leads guaranteed not to bounce back
- Ability to submit a company or lead suppression list
- Option to receive leads by spreadsheets or API
Campaign Customization Options
All CyberEdge standard leads campaigns are fully customizable by you:
- Job roles and seniority
- Company size (employee count or annual revenue)
- Countries
- Industries (if applicable)
- Custom registration form questions (if applicable)
The CyberEdge Advantage
- 100% dedicated to serving cybersecurity vendors
- High-quality leads at CPLs you can afford
- Five different content syndication options
- Access to 150 million+ B2B professionals in 75+ countries
- Fully compliant with all government regulations
Unprecedented Global Reach
CyberEdge has access to more than 150 million B2B professionals in 75+ countries across six continents. We collaborate with dozens of lead generation partners around the world to conduct targeted content syndication campaigns and to promote our single- and multi-vendor webinars. No other cybersecurity marketing firm comes close to CyberEdge’s global reach.
